What are some examples of direct marketing? Sending e-mails to mailing lists, cold calling, or inviting everyone you know to a party to sell a product are all examples of direct marketing. Direct marketing is an aggressive marketing strategy at times. Nobody likes a barrage of junk mail or e-mail advertising items they aren’t interested in. However, there is a proper way to carry out a direct marketing strategy. Let’s have a look at an example.

Give away free products to people. People want to know that what you have to offer is worthwhile of their time and money. If you give them something of value for free, they will get a good look at you and your product without feeling pressured into an immediate sale that would result in a quick loss of their money.

What kinds of freebies are available? It all depends on your company and what you’re attempting to sell. E-books or reports with tips on whatever subject you are an expert on are good things to provide for free regarding internet marketing. If you own a store, consider holding a little giveaway. When giving away a free product, the most important thing to remember is to give away something valuable. When you accomplish this, they will have faith in you and return to see what else you have to offer. This leads us to the next point.

What do you get in exchange for providing them with this free product? They must provide you with their name and e-mail address to receive your gift. This is especially effective when direct marketing online.

You’ve now compiled a list of people who like you, your products and will open your e-mails. You are no longer a direct marketer marketing to a cold market; instead, you establish a warm market for yourself online.

There are numerous other ways to employ Smart Circle international to grow your business. To discover more about direct marketing online and how you can use it to grow your business, click here.